Description

Book Synopsis
Why free comes at a price: the costs of free internet services in terms of privacy, cybersecurity, and the growing market power of technology giants.

The upside of the internet is free Wi-Fi at Starbucks, Facetime over long distances, and nearly unlimited data for downloading or streaming. The downside is that our data goes to companies that use it to make money, our financial information is exposed to hackers, and the market power of technology companies continues to increase. In The Flip Side of Free, Michael Kende shows that free internet comes at a price. We're beginning to realize this. Our all-purpose techno-caveat is I love my smart speaker...but--is it really tracking everything I do? listening to everything I say?

The Flip Side of Free Understanding the Economics

    Product form

    £22.95

    Includes FREE delivery

    RRP £27.00 – you save £4.05 (15%)

    Order before 4pm today for delivery by Tue 28 Jul 2026.

    A Hardback by Michael Kende

    10 in stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of The Flip Side of Free Understanding the Economics by Michael Kende

      Publisher: MIT Press Ltd
      Publication Date: 09/03/2021
      ISBN13: 9780262045650, 978-0262045650
      ISBN10: 0262045656
      Also in:
      Economics

      Description

      Book Synopsis
      Why free comes at a price: the costs of free internet services in terms of privacy, cybersecurity, and the growing market power of technology giants.

      The upside of the internet is free Wi-Fi at Starbucks, Facetime over long distances, and nearly unlimited data for downloading or streaming. The downside is that our data goes to companies that use it to make money, our financial information is exposed to hackers, and the market power of technology companies continues to increase. In The Flip Side of Free, Michael Kende shows that free internet comes at a price. We're beginning to realize this. Our all-purpose techno-caveat is I love my smart speaker...but--is it really tracking everything I do? listening to everything I say?

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account