Description

Book Synopsis
Traces our epochal move from an economy of things and objects to an economy of attention. According to the author, the central commodity in our new age of information is not stuff but style, for style is what competes for our attention amidst the din and deluge of new media. He aims to map the frontier that information technologies have created.

Trade Review
"In this heady glimpse at an electronic universe... [Lanham] maintains that digitized technology can democratize higher education, open up the arts to a full range of human talent and foster a convergence between the two cultures of science and the humanities." - Publishers Weekly "A cohesive and engaging overview of the challenges introduced by electronic publishing upon traditional models of research, instruction, and even the nature of academic departments." - Library Journal"

The Economics of Attention Style and Substance

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    A Hardback by Richard A. Lanham

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      View other formats and editions of The Economics of Attention Style and Substance by Richard A. Lanham

      Publisher: The University of Chicago Press
      Publication Date: Publication Date: 01/04/2006
      ISBN13: 9780226468822, 978-0226468822
      ISBN10: 0226468828

      Description

      Book Synopsis
      Traces our epochal move from an economy of things and objects to an economy of attention. According to the author, the central commodity in our new age of information is not stuff but style, for style is what competes for our attention amidst the din and deluge of new media. He aims to map the frontier that information technologies have created.

      Trade Review
      "In this heady glimpse at an electronic universe... [Lanham] maintains that digitized technology can democratize higher education, open up the arts to a full range of human talent and foster a convergence between the two cultures of science and the humanities." - Publishers Weekly "A cohesive and engaging overview of the challenges introduced by electronic publishing upon traditional models of research, instruction, and even the nature of academic departments." - Library Journal"

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