Description

Book Synopsis

The former Executive Vice President of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. 

Lee Cockerell knows that success in business--any business--depends upon winning and keeping customers. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the Rules for serving customers so well they'll never want to do business with anyone but you. For example:

Rule #1: Customer Service Is Not a Department
Rule #3: Great Service Follows the Laws of Gravity
Rule #5: Ask Yourself What Would Mom Do?
Rule #19: Be a Copycat
Rule #25. Treat Every Customer like a Regular
Rule #39: Don’t Try Too Hard

As simple as they are profound, these principles have

The Customer Rules The 39 Essential Rules for

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    A Hardback by Lee Cockerell

    2 in stock

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      View other formats and editions of The Customer Rules The 39 Essential Rules for by Lee Cockerell

      Publisher: Random House USA Inc
      Publication Date: Publication Date: 05/03/2013
      ISBN13: 9780770435608, 978-0770435608
      ISBN10: 0770435602

      Description

      Book Synopsis

      The former Executive Vice President of Walt Disney World shares indispensible Rules for serving customers with consistency, efficiency, creativity, sincerity, and excellence. 

      Lee Cockerell knows that success in business--any business--depends upon winning and keeping customers. In 39 digestible, bite-sized chapters, Lee shares everything he has learned in his 40+ year career in the hospitality industry about creating an environment that keeps customers coming back for more. Here, Lee not only shows why the customer always rules, but also the Rules for serving customers so well they'll never want to do business with anyone but you. For example:

      Rule #1: Customer Service Is Not a Department
      Rule #3: Great Service Follows the Laws of Gravity
      Rule #5: Ask Yourself What Would Mom Do?
      Rule #19: Be a Copycat
      Rule #25. Treat Every Customer like a Regular
      Rule #39: Don’t Try Too Hard

      As simple as they are profound, these principles have

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