Description
Book SynopsisThere is no product on the planet that enjoys the devotion of a Macintosh computer. Famously dedicated to their machines, many Mac fans eat, sleep, and breathe Macintosh. The Cult of Mac is the first book about Macintosh culture, arguably the largest distinct subculture in computing. Written by Wired News managing editor Leander Kahney, The Cult of Mac is an in-depth look at Mac users and their unique, creative, and often very funny culture. Like fans of a football team or a rock group, Macintosh fans have their own customs, with clearly defined obsessions, rites and passages. From people who get Mac tattoos and haircuts, to those who furnish their apartments with empty Mac boxes, this book details Mac fandom in all of its forms. The paperback edition includes an all-new chapter about the iPod, updates throughout, and new photos that reflect current Apple technology.
Table of ContentsPart 1: MACINTOSH MADNESS Ch 1: Techno Fetishism Ch 2: Macs and the Counterculture Ch 3: Worshipping the Two Steves Ch 4: Mac Tattoos and Haircuts Ch 5: Macspotting Ch 6: Mac Evangelism Ch 7: The Mac Web Part 2: GATHERINGS OF THE CLAN Ch 8: Tales of Macworld Ch 9: Macs in Japan PART 3: INCESSANT TINKERERS Ch 10: Macquariums Ch 11: Fantasy Macs Ch 12: Hardware Mods Ch 13: Paper Macs PART 4: HOARDERS AND RECYCLERS Ch 14: Mac Collectors and Collectibles Ch 15: Antique Macs PART 5: NEW FRONTIERS Ch 16: iPod Ch 17: What Makes Mac Fans So Loyal
