Description
Book SynopsisThis updated third edition introduces readers to the business of film at every stage of the filmmaking lifecycle, from planning and production to financing, marketing, and distribution. Celebrated authors Stephen R. Greenwald and Paula Landry offer a practical, hands-on guide to the business aspects of this evolving industry, exploring streaming, development, financing trends, regional/global/online distribution, shifting business models, exhibition, multi-platform delivery, marketing, VR/AR, virtual production, accounting, and more.
The book is illustrated throughout with sample financing scenarios and charts/graphics, and includes detailed case studies from projects of different budgets and markets. This new and expanded edition has been updated to reflect the new challenges facing the industry due to Covid-19 and how to navigate the new landscape of film financing and distribution. Other updates include coverage of new indie films and distributors, virtual production
Trade Review
Praise for the Previous Edition:
"This book will be of great value to anyone interested or involved in the business side of the film industry. The authors’ unmatched insights and clear explanations of how the movie business works, from development and financing to distribution and marketing, provides essential information for filmmakers, film financiers and distributors, and others, seeking to understand how the film business works in this era of rapid technological change."
Alan U. Schwartz, Entertainment Attorney
"Behind the mystique, red carpets and dreams of glitz and glamour lies a business like no other. If this is a business you’re in or headed toward, you need to understand how it started, how it works and where it’s going – whether you’re a student or a producer prepping your first film. The knowledge in this book is gold, and it will expertly guide you over the steep learning curve that, for some, takes years to navigate. Buy it! Read it! It’ll make you a whole lot smarter, save you time and money and help to propel your career."
Eve Honthaner, President - Association of Film Commissioners International, Instructor, USC School of Cinematic Arts, Author of The Complete Film Production Handbook and Hollywood Drive
"The Business of Film: A Practical Guide to Achieving Success in the Film Industry is a great guide for anyone seeking to navigate the waters of the motion picture industry and an understanding of the essentials of production, finance, and distribution agreements and the deal making behind them."
Jeffrey P. Silberman, Esq., Literary Agent, Entertainment Attorney
Table of ContentsPREFACE; INTRODUCTION; CHAPTER 1: A BRIEF HISTORY OF THE FILM INDUSTRY; CHAPTER 2: A BUSINESS OVERVIEW OF FILM; CHAPTER 3: MOVIE DEVELOPMENT; CHAPTER 4: MOVIE FINANCING; CHAPTER 5: MOVIE PRODUCTION; CHAPTER 6: MOVIE DISTRIBUTION; CHAPTER 7: MOVIE MARKETING; CHAPTER 8: FILM EXHIBITION, RETAIL & CONSUMPTION; CHAPTER 9: MOVIE ACCOUNTING; APPENDIX
