Description

Book Synopsis
“Magisterial…Draws an elegant and illuminating parallel between the late-19th-century electrification of America and today’s computing world.” —Salon

Trade Review
"Future Shock for the Web-apps era…Compulsively readable—for nontechies, too—as it compellingly weaves together news stories, anecdotes, and data." -- Fast Company
"The best read so far about the significance of the shift to cloud computing." -- Financial Times
"Mr. Carr’s provocations are destined to influence CEOs and the boards and investors that support them as companies grapple with the constant change of the digital age." -- Wall Street Journal
"Exceedingly good." -- TechWorld
"The Big Switch is thought-provoking and an enjoyable read, and the history of American electricity that makes up the first half of the book is riveting stuff." -- New York Post
"Carr stimulates, provokes and entertains superbly." -- Information Age

The Big Switch

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    £19.94

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    RRP £20.99 – you save £1.05 (5%)

    Order before 4pm tomorrow for delivery by Fri 19 Jun 2026.

    A Paperback / softback by Nicholas Carr

    1 in stock

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      Publisher: WW Norton & Co
      Publication Date: 25/06/2013
      ISBN13: 9780393345223, 978-0393345223
      ISBN10: 039334522X

      Description

      Book Synopsis
      “Magisterial…Draws an elegant and illuminating parallel between the late-19th-century electrification of America and today’s computing world.” —Salon

      Trade Review
      "Future Shock for the Web-apps era…Compulsively readable—for nontechies, too—as it compellingly weaves together news stories, anecdotes, and data." -- Fast Company
      "The best read so far about the significance of the shift to cloud computing." -- Financial Times
      "Mr. Carr’s provocations are destined to influence CEOs and the boards and investors that support them as companies grapple with the constant change of the digital age." -- Wall Street Journal
      "Exceedingly good." -- TechWorld
      "The Big Switch is thought-provoking and an enjoyable read, and the history of American electricity that makes up the first half of the book is riveting stuff." -- New York Post
      "Carr stimulates, provokes and entertains superbly." -- Information Age

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