Description

This textbook describes the structure of the industry in the UK and globally, and explains the current problems and strategic responses to global shifts in production. The new edition has been updated throughout to include the lastest available data, and takes account of the acceleration of the decline of manufacturing in the UK since 2002, the rapid expansion of production in China, and the final demise of the system of quota control.

  • Essential subject for students at undergraduate and postgraduate levels.
  • An expert guide to a bewilderingly complex industry.
  • No competition.
  • Addresses global issues, the opportunities and threats, with strategies for survival.
  • Author is Editor of International Journal of Fashion Marketing and Management.

The Apparel Industry

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Paperback / softback by Richard Jones

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Short Description:

This textbook describes the structure of the industry in the UK and globally, and explains the current problems and strategic... Read more

    Publisher: John Wiley and Sons Ltd
    Publication Date: 04/07/2006
    ISBN13: 9781405135993, 978-1405135993
    ISBN10: 1405135999

    Number of Pages: 328

    Non Fiction , Business, Finance & Law

    Description

    This textbook describes the structure of the industry in the UK and globally, and explains the current problems and strategic responses to global shifts in production. The new edition has been updated throughout to include the lastest available data, and takes account of the acceleration of the decline of manufacturing in the UK since 2002, the rapid expansion of production in China, and the final demise of the system of quota control.

    • Essential subject for students at undergraduate and postgraduate levels.
    • An expert guide to a bewilderingly complex industry.
    • No competition.
    • Addresses global issues, the opportunities and threats, with strategies for survival.
    • Author is Editor of International Journal of Fashion Marketing and Management.

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