Description

Book Synopsis
Drawing on in-depth interviews with animation professionals, field research, and a wide-scale market survey, The Anime Boom in the United States investigates the Japanese export of anime television and film to the United States. This story carries broad significance for those interested in understanding the cultural and media globalization.

Trade Review
This book has long been needed. Amid the many treatises on the contents, fans, images, artistic qualities, and sociocultural meanings of anime, there is finally a study of factors such as transnationalism, globalization, conglomeration, entrepreneurship, and hybridity relative to Japanese animation…The Anime Boom in the United States excellently pries open another area of animation study. -- J. A. Lent * Choice *

The Anime Boom in the United States

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    A Hardback by Michal Daliot-Bul, Nissim Otmazgin

    £30.56

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    RRP £33.95 – you save £3.39 (9%)

    Order before 4pm tomorrow for delivery by Fri 25 Sep 2026.

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      Book details

      Publisher Harvard University, Asia Center
      Published 27 November 2017
      ISBN-13 9780674976993
      978-0674976993
      ISBN-10 0674976991
      Also in:
      Animated films and animation Television

      Description

      Book Synopsis
      Drawing on in-depth interviews with animation professionals, field research, and a wide-scale market survey, The Anime Boom in the United States investigates the Japanese export of anime television and film to the United States. This story carries broad significance for those interested in understanding the cultural and media globalization.

      Trade Review
      This book has long been needed. Amid the many treatises on the contents, fans, images, artistic qualities, and sociocultural meanings of anime, there is finally a study of factors such as transnationalism, globalization, conglomeration, entrepreneurship, and hybridity relative to Japanese animation…The Anime Boom in the United States excellently pries open another area of animation study. -- J. A. Lent * Choice *

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