The Advertising Effect: How to Change Behaviour
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Paperback / softback by Adam Ferrier
Short Description:
Want to know how to influence other people's behaviour? In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the... Read more
Publisher: Oxford University Press AustraliaPublication Date: 28/05/2014
ISBN13: 9780195593921, 978-0195593921
ISBN10: 0195593928
Number of Pages: 240