Description

Book Synopsis
What all trainers know in their gutâthat training and development is valuable and worthwhileâcan be a hard sell to clients and customers who want real proof that training works. In Telling Trainingâs Story, training evaluation expert Robert Brinkerhoff offers a simple yet compelling way of measuring and proving trainingâs impact for those clients who are focused on bottom-line results: The Success Case Method (SCM).

Telling Training's Story: Evaluation Made Simple,

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    A Paperback / softback by Robert Brinkerhoff

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      Publisher: Berrett-Koehler
      Publication Date: Publication Date: 27/03/2006
      ISBN13: 9781576751862, 978-1576751862
      ISBN10: 1576751864

      Description

      Book Synopsis
      What all trainers know in their gutâthat training and development is valuable and worthwhileâcan be a hard sell to clients and customers who want real proof that training works. In Telling Trainingâs Story, training evaluation expert Robert Brinkerhoff offers a simple yet compelling way of measuring and proving trainingâs impact for those clients who are focused on bottom-line results: The Success Case Method (SCM).

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