Description

Technology Strategies for the Hospitality Industry is a practical guide to enhancing hospitality with technology. It examines technology strategies for various segments of the hospitality industry, from hotels and restaurants to meetings and events. Specific technologies used in hospitality are also explored, from networks and data exchange, to eCommerce for both business and consumers.

Pragmatic in its approach, the text has a running theme of strategy throughout. Each chapter flows in the same order: interview, content, case study and questions.

The 3rd Edition was written in cooperation with a team of contributing authors from the industry. It includes a new chapter on virtual and augmented reality in hospitality, as well as updated material on current and emerging technologies.

Technology Strategies for the Hospitality Industry

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£133.90

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Paperback / softback by Peter Nyheim , Daniel Connolly

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Short Description:

Technology Strategies for the Hospitality Industry is a practical guide to enhancing hospitality with technology. It examines technology strategies for... Read more

    Publisher: Pearson Education (US)
    Publication Date: 12/09/2018
    ISBN13: 9780134484495, 978-0134484495
    ISBN10: 0134484495

    Number of Pages: 224

    Non Fiction , Business, Finance & Law

    Description

    Technology Strategies for the Hospitality Industry is a practical guide to enhancing hospitality with technology. It examines technology strategies for various segments of the hospitality industry, from hotels and restaurants to meetings and events. Specific technologies used in hospitality are also explored, from networks and data exchange, to eCommerce for both business and consumers.

    Pragmatic in its approach, the text has a running theme of strategy throughout. Each chapter flows in the same order: interview, content, case study and questions.

    The 3rd Edition was written in cooperation with a team of contributing authors from the industry. It includes a new chapter on virtual and augmented reality in hospitality, as well as updated material on current and emerging technologies.

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