Contains new research data, exceptional illustrations and diagrams
Trade Review
“In this volume, the author outlines a well-structured step-by-step guide that aims to help researchers from different fields and at different levels engage with the multimodal analysis of video data in a systematic, reliable way.” – Iperstoria, Issue 15 – Spring/Summer 2020 (423-427)
Table of Contents
List of Figures xvi
List of Tables xix
Acknowledgments xxi
About the Companion Website xxiii
Chapter 1 Introduction 1
1.0 Introduction to the Book 3
1.1 Brief Introduction to Multimodal Discourse Analysis 19
Chapter 2 Background 25
2.0 Philosophical and Theoretical Background 27
2.1 Development of Scollon’s Philosophical Thought 50
Chapter 3 Systematically Working with Multimodal Data Phase I 61
3.0 Phase I: Data Collection 63
3.1 Systematically Working with Small Data Sets/Data Pieces: Phase I Data Collection 86
3.2 Systematically Working with Medium‐Sized Data Sets: Phase I Data Collection 93
3.3 Systematically Working with Large Data Sets: Phase I Data Collection 106
Chapter 4 Systematically Working with Multimodal Data Phase II 117
4.0 Phase II: Delineating the Data 119
4.1 Systematically Working with Small Data Sets/Data Pieces: Phase II Delineating the Data 129
4.2 Systematically Working with Medium‐Sized Data Sets: Phase II Delineating the Data 137
4.3 Systematically Working with Large Data Sets: Phase II Delineating the Data 148
Chapter 5 Systematically Working with Multimodal Data: Phase III 159
5.0 Phase III: Selecting Data Pieces for Micro Analysis 161
5.1 Systematically Working with Small Data Sets/Data Pieces: Phase III Selecting Data Pieces for Micro Analysis 170
5.2 Systematically Working with Medium‐Sized Data Sets: Phase III Selecting Data Pieces for Micro Analysis 178
5.3 Systematically Working with Large Data Sets: Phase III Selecting Data Pieces for Micro Analysis 187
Chapter 6 Systematically Working with Multimodal Data Phase IV 197
6 Phase IV: Transcribing Data Using Multimodal Transcription Conventions 199
Chapter 7 Systematically Working with Multimodal Data Phase V 233
7 Phase V: Using Analytical Tools 235
Chapter 8 Systematically Working with Multimodal Data: Guides for Instructors 267
8 A Quick Guide for Instructors 269
References 277
Index 296
