Description

Book Synopsis
The best-selling authors of Made to Stick offer insight into the difficult nature of lasting change, presenting metaphorical illustrations of the conflict between the instinctual and the intellectual areas of the brain while sharing case studies of successful individuals and organizations.

Switch

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    A Hardback by Chip Heath, Dan Heath

    £21.75

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    RRP £29.00 – you save £7.25 (25%)

    Order before 4pm today for delivery by Wed 7 Oct 2026.

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      Book details

      Publisher Bantam Doubleday Dell
      Published 16 February 2010
      ISBN-13 9780385528757
      978-0385528757
      ISBN-10 0385528752
      Also in:
      Business, Finance & Law Finance and accounting Organizational theory and behaviour Health & Wellbeing Advice on careers and achieving success Self Help & Mindfulness

      Description

      Book Synopsis
      The best-selling authors of Made to Stick offer insight into the difficult nature of lasting change, presenting metaphorical illustrations of the conflict between the instinctual and the intellectual areas of the brain while sharing case studies of successful individuals and organizations.

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