Description

Book Synopsis

.- Marketing Dynamics and Stakeholder Value Creation for People, Planet, and Profit.
.- Product and Service Development for People, Planet, and Profit.
.- Pricing Strategy for People, Planet, and Profit.
.- Brand Management, Marketing Communication, and Promotion Management for People, Planet, and Profit.
.- Distribution Management for People, Planet, and Profit.
.- Digital Marketing for People, Planet, and Profit.
.- Strategic Marketing, Sustainable Competitive Advantage, and People, Planet, and Profit.

Sustainable Marketing

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    £104.49

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    RRP £109.99 – you save £5.50 (5%)

    Order before 4pm today for delivery by Fri 19 Jun 2026.

    A Hardback by S. M. Riad Shams

    15 in stock


      View other formats and editions of Sustainable Marketing by S. M. Riad Shams

      Publisher: Springer
      Publication Date: 04/04/2025
      ISBN13: 9783031791291, 978-3031791291
      ISBN10:
      Also in:
      Sales and marketing

      Description

      Book Synopsis

      .- Marketing Dynamics and Stakeholder Value Creation for People, Planet, and Profit.
      .- Product and Service Development for People, Planet, and Profit.
      .- Pricing Strategy for People, Planet, and Profit.
      .- Brand Management, Marketing Communication, and Promotion Management for People, Planet, and Profit.
      .- Distribution Management for People, Planet, and Profit.
      .- Digital Marketing for People, Planet, and Profit.
      .- Strategic Marketing, Sustainable Competitive Advantage, and People, Planet, and Profit.

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