Description
Book SynopsisIn Successful Campus Outreach for Academic Libraries: Building Community Through Collaboration, Peggy Keeran and Carrie Forbes bring together a variety of ways academic libraries are engaging with their communities through outreach, with creativity and the spirit of collaboration as major themes throughout. As a compendium of best practices, it serves as a resource for academic librarians to discover new programming ideas, to learn principles of effective marketing, and to help them think strategically and programmatically about outreach activities of all types. Topics are presented in four sections: 1.Strategic Vision and Planning 2.Developing and Implementing Successful Programs 3.Community Outreach: The Academic Library in the Community 4.Broadening Library Outreach Audiences Practitioners designing outreach programs and activities will benefit from learning about a diverse set of outreach practices from libraries.
Trade ReviewOutreach is essential for library engagement in academia and the community. Encompassing many facets of marketing and outreach, this book provides models for building strategies and measuring success. The creative approaches will inspire readers to develop innovative, effective outreach that draws attention to their own libraries' assets and services. -- Katy Kelly, coordinator of marketing and engagement, University of Dayton Libraries
Table of ContentsPreface Introduction – Elia Trucks Part I: Strategic Vision and Planning Chapter 1: Plan, Prioritize, and Partner: A Model to Create Successful Outreach Programs and Events –Rosan Mitola Chapter 2: What Else Do Librarians Know? Reconceptualizing Outreach to Partner with Teaching Faculty and Connect with Students – Rochelle Smith Chapter 3: Teaching to Learn and Learning to Teach: Using Theoretical Models to Plan Outreach to Student Peer-Mentoring Programs – Courtney Lundrigan Part II: From Start to Finish: Developing and Implementing Successful Programs Chapter 4: Building Boot Camp Success: Graduate Dissertation and Thesis Programs at the University of Notre Dame – Mandy L. Havert Chapter 5:Money Smarts: Collaborating for Financial Literacy – Esther Gil Chapter 6: Library Outreach and Campus Communication Using a Digital Signage Platform: The DIVo Project – Toong Tjiek Liauw (Aditya Nugraha) Part III: Community Outreach: The Academic Library in the Community Chapter 7: Academic Libraries and STEM Outreach Programs: Connecting the Library and the Community – Naomi Bishop Chapter 8: Academic Library Exhibits and Programs: Outreach through Campus and Community Partnerships – Manju Prasad-Rao Chapter 9: Regis University and Arrupe Jesuit High School: Information Literacy Outreach to Help Students Succeed in High School and College – Paul Mascareñas and Janet Lee Part IV: Broadening Library Outreach Audiences Chapter 10: “Books are not Enough:” Engaging with Polytechnic Students – Sabrina Wong Chapter 11: Student Library Advisory Boards: Engaging Students in the Library Experience and Communicating the Library’s Value – Rebecca Barham, Seti Keshmiripour, Lilly Ramin, and Mary Ann Venner Chapter 12: Supporting Graduate Education: Leveraging Library Workshops and Campus Partnerships – Deborah Lee
