Description

Book Synopsis
A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures.

Table of Contents

Strategy Builder Team vi

Part One: The Concept 01

Opportunities for a New Way of Developing Strategy 05

Seven Strengths of Drawing Strategy 12

What Strategy Builder Does 22

Part Two: Design 25

User’s Guide to the Strategy Builder’s Framework Profiles 28

Environmental Ecology 37

Competitive Positioning 71

Resources and Capabilities 105

Strategic Growth Options 139

Managing Performance Strategically 173

Part Three: Realization 207

Well-built Strategies, Simply Conveyed 209

Six Stratographic Principles 212

Get Building 233

Endnotes 239

Image Credits 242

Strategy Builder

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    Order before 4pm today for delivery by Sat 25 Jul 2026.

    A Hardback by Stephen Cummings, Duncan Angwin

    1 in stock

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      Publisher: John Wiley & Sons Inc
      Publication Date: Publication Date: 20/03/2015
      ISBN13: 9781118707234, 978-1118707234
      ISBN10: 1118707230
      Also in:
      Business, Finance & Law Business and Management

      Description

      Book Synopsis
      A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures.

      Table of Contents

      Strategy Builder Team vi

      Part One: The Concept 01

      Opportunities for a New Way of Developing Strategy 05

      Seven Strengths of Drawing Strategy 12

      What Strategy Builder Does 22

      Part Two: Design 25

      User’s Guide to the Strategy Builder’s Framework Profiles 28

      Environmental Ecology 37

      Competitive Positioning 71

      Resources and Capabilities 105

      Strategic Growth Options 139

      Managing Performance Strategically 173

      Part Three: Realization 207

      Well-built Strategies, Simply Conveyed 209

      Six Stratographic Principles 212

      Get Building 233

      Endnotes 239

      Image Credits 242

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