Description

Book Synopsis
A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures.

Table of Contents

Strategy Builder Team vi

Part One: The Concept 01

Opportunities for a New Way of Developing Strategy 05

Seven Strengths of Drawing Strategy 12

What Strategy Builder Does 22

Part Two: Design 25

User’s Guide to the Strategy Builder’s Framework Profiles 28

Environmental Ecology 37

Competitive Positioning 71

Resources and Capabilities 105

Strategic Growth Options 139

Managing Performance Strategically 173

Part Three: Realization 207

Well-built Strategies, Simply Conveyed 209

Six Stratographic Principles 212

Get Building 233

Endnotes 239

Image Credits 242

Strategy Builder

    Product form

    A Hardback by Stephen Cummings, Duncan Angwin

    £26.55

    Includes FREE delivery

    RRP £27.95 – you save £1.40 (5%)

    Order before 4pm today for delivery by Fri 30 Oct 2026.

    1 in stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Strategy Builder by Stephen Cummings

      Book details

      Publisher John Wiley & Sons Inc
      Published 20 March 2015
      ISBN-13 9781118707234
      978-1118707234
      ISBN-10 1118707230

      Description

      Book Synopsis
      A visual and interactive guide to building and communicating strategies that actually work YOUR STRATEGY HAS SEVEN SECONDS TO CAPTIVATE ITS AUDIENCE So how are you going to present it? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures.

      Table of Contents

      Strategy Builder Team vi

      Part One: The Concept 01

      Opportunities for a New Way of Developing Strategy 05

      Seven Strengths of Drawing Strategy 12

      What Strategy Builder Does 22

      Part Two: Design 25

      User’s Guide to the Strategy Builder’s Framework Profiles 28

      Environmental Ecology 37

      Competitive Positioning 71

      Resources and Capabilities 105

      Strategic Growth Options 139

      Managing Performance Strategically 173

      Part Three: Realization 207

      Well-built Strategies, Simply Conveyed 209

      Six Stratographic Principles 212

      Get Building 233

      Endnotes 239

      Image Credits 242

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account