Description
Book SynopsisDesigned for general managers who have or will have overall responsibility for a business. This book provides a set of frameworks, tools, and concepts to build this capability. It also offers insights into organizations and strategy that helps general managers make strategic thinking in their firms pervasive, effective, and rewarding.
Table of Contents1. Introduction.
2. Business Strategy.
3. Competitive Advantage.
4. Internal Context: Organization Design.
5. Organization and Competitive Advantage.
6. External Context: Industry Analysis.
7. The Spectrum of Competition and Niche Markets.
8. Competition in Concentrated Markets.
9. Entry and the Advantage of Incumbency.
10. Creating and Capturing Value in the Value Chain.
11. Strategic Management in a Changing Environment.
12. Strategy in Markets With Demand-Side Increasing Returns.
13. Globalization and Strategy.
14. Corporate Strategy: Managing for Value in a Multibusiness Company.
15. The Strategy Process.
Appendix: Applying Game Theory to Strategic Management.
Credits.
Index.
