Description

Nowadays, the similarity and uniformity of products and service cannot meet the personalised demands of customers. To meet the requirements of customers in recent years, the design of retail stores has changed dramatically, particularly in designing the retail experience. This book analyses a variety of case studies to outline how designers are crafting an experience within the space, from organising store layout to designing enticing product displays. Projects in the book cover industries ranging from wine to furniture to electrical appliances. This book provides both useful references and inspiration for professionals and students.

Store Design: Experience-Based Retail

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Hardback by Brendan MacFarlane

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Short Description:

Nowadays, the similarity and uniformity of products and service cannot meet the personalised demands of customers. To meet the requirements... Read more

    Publisher: Images Publishing Group Pty Ltd
    Publication Date: 01/02/2019
    ISBN13: 9781864708042, 978-1864708042
    ISBN10: 1864708042

    Number of Pages: 240

    Non Fiction , Art & Photography

    Description

    Nowadays, the similarity and uniformity of products and service cannot meet the personalised demands of customers. To meet the requirements of customers in recent years, the design of retail stores has changed dramatically, particularly in designing the retail experience. This book analyses a variety of case studies to outline how designers are crafting an experience within the space, from organising store layout to designing enticing product displays. Projects in the book cover industries ranging from wine to furniture to electrical appliances. This book provides both useful references and inspiration for professionals and students.

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