Description
Book SynopsisExplores the hidden history of orange juice. This book looks at the early forces that propelled orange juice to prominence, including a surplus of oranges that plagued Florida during most of the twentieth century and the army's need to provide vitamin C to troops overseas during World War II.
Trade Review“Behind the wholesome facade industry has created for orange juice is Alissa Hamilton's remarkable story of corporate power, marketing, trade and labor issues, and shrinking biodiversity. This story needs telling.”—Kelly D. Brownell, Ph.D., Yale University, co-author of Food Fight: The Inside Story of The Food Industry, America's Obesity Crisis, and What We Can Do About It
-- Kelly D. Brownell
"Full of zesty, fresh insight, concentrated scholarship, and unsweetened truths, Alissa Hamilton's Squeezed will give you a healthy mistrust not just of orange juice, but of corporate America's agenda for all our food."—Raj Patel, author of Stuffed and Starved
-- Raj Patel
". . . reveals that orange juice, with its image as a natural Florida product . . . is often shipped from South America. . . . Consumers have a right to know what they're consuming . . . and that is at the heart of [the] story."—Devra First, Boston Globe
-- Devra First * Boston Globe *
