Description

Book Synopsis

To ensure the well-being of the planet, we need marketing heroes on the barricades for a sustainable future. Research shows that more than 80% of consumers are looking at companies to take the lead in this transition. At the same time, it appears that less than 10% of the messages about sustainability are credible to the public. Speak up Now! helps companies seize this historic opportunity and shows how we can make the shift to a world where business success goes hand in hand with the survival of the planet.

Speak up now!: Marketing in times of climate

    Product form

    £999.99

    Includes FREE delivery

    A Paperback / softback by Wim Vermeulen

    Out of stock

      Trusted by thousands of customers. See 2,385+ Customer Reviews

      View other formats and editions of Speak up now!: Marketing in times of climate by Wim Vermeulen

      Publisher: Lannoo Publishers
      Publication Date: 08/12/2022
      ISBN13: 9789401486255, 978-9401486255
      ISBN10: 9401486255
      Also in:
      Business, Finance & Law Business and the environment Sales and marketing

      Description

      Book Synopsis

      To ensure the well-being of the planet, we need marketing heroes on the barricades for a sustainable future. Research shows that more than 80% of consumers are looking at companies to take the lead in this transition. At the same time, it appears that less than 10% of the messages about sustainability are credible to the public. Speak up Now! helps companies seize this historic opportunity and shows how we can make the shift to a world where business success goes hand in hand with the survival of the planet.

      Recently viewed products

      © 2026 Book Curl

        • American Express
        • Apple Pay
        • Diners Club
        • Discover
        • Google Pay
        • Maestro
        • Mastercard
        • PayPal
        • Shop Pay
        • Union Pay
        • Visa

        Login

        Forgot your password?

        Don't have an account yet?
        Create account