Description

Book Synopsis
This book introduces readers to the widespread phenomenon of how social media platforms such as YouTube, Twitter, and TikTok become an extension of long-standing aspects of musical theatre engagement. Although casual observers may dismiss social media's import, social media has revolutionized the field of musical theatre since the early days of Web 2.0 with spaces such as AOL, LiveJournal, and Myspace. Now, as social media continues to grow in relevance, the nuanced ways in which digital platforms influence musical culture remain ripe for study. Social Media in Musical Theatre moves beyond viewing social media merely as a passing fad or a space free from critical engagement. Rather, this volume takes a serious look at the critical role social media play in musicals, thus challenging how social media users and musical theatre-makers alike approach digital spaces. This book introduces the relationship between musical theatre and social media in the 21st century as well as methods

Table of Contents
Introduction Chapter One – YouTube and Musical Theatre Chapter Two – Twitter and Musical Theatre Chapter Three – TikTok and Musical Theatre Conclusion Notes Bibliography Acknowledgements Index

Social Media in Musical Theatre

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    A Paperback / softback by Trevor Boffone

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      Publisher: Bloomsbury Publishing PLC
      Publication Date: 14/12/2023
      ISBN13: 9781350358560, 978-1350358560
      ISBN10: 1350358568

      Description

      Book Synopsis
      This book introduces readers to the widespread phenomenon of how social media platforms such as YouTube, Twitter, and TikTok become an extension of long-standing aspects of musical theatre engagement. Although casual observers may dismiss social media's import, social media has revolutionized the field of musical theatre since the early days of Web 2.0 with spaces such as AOL, LiveJournal, and Myspace. Now, as social media continues to grow in relevance, the nuanced ways in which digital platforms influence musical culture remain ripe for study. Social Media in Musical Theatre moves beyond viewing social media merely as a passing fad or a space free from critical engagement. Rather, this volume takes a serious look at the critical role social media play in musicals, thus challenging how social media users and musical theatre-makers alike approach digital spaces. This book introduces the relationship between musical theatre and social media in the 21st century as well as methods

      Table of Contents
      Introduction Chapter One – YouTube and Musical Theatre Chapter Two – Twitter and Musical Theatre Chapter Three – TikTok and Musical Theatre Conclusion Notes Bibliography Acknowledgements Index

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