Marketing your small business just got easierIt''s been said that the most important area for any business to focus on is its marketing. Of course, there are areas like finance, customer service, and the product or service itself which are key, but without good marketing approaches, there''s no revenue for your account systems to do their job,
there''s no customer to serve and the product or service becomes redundant.
Most business owners are experts in what they do and so they should be. What they also have to be good at is marketing what they do. And if you feel there''s more you could be doing on the marketing front, then this book will give you those ideas. As a small business owner you get involved in all aspects of your business and marketing is such a large field, you can''t be expected to learn everything you need in one day. So to break down this behemoth of a topic, we''ll approach it a bite at a time.
You have in your hands a to
Table of Contents
- : Sunday - Prepare the ground
- : Monday - Attract the right type of customers
- : Tuesday - Keep your customers longer
- : Wednesday - Increase customer loyalty and purchasing frequency
- : Thursday - Increase the value of your sales
- : Friday - Get new clients and better clients, faster
- : Saturday - Measure and manage your marketing activities
