Description
Book SynopsisThis new edition of a bestseller covers all phases of performing sensory evaluation studies, from listing the steps involved in a sensory evaluation project to presenting advanced statistical methods. Like its predecessors, Sensory Evaluation Techniques, Fifth Edition gives a clear and concise presentation of practical solutions, accepted methods, standard practices, and some advanced techniques.
The fifth edition is comprehensively reorganized, revised, and updated. Key highlights of this book include:
- A more intuitive organization
- Statistical methods adapted to suit a more basic consumer methodology
- Rearranged material to reflect advances in Internet testing
- New time-intensity testing methods
- New chapters on advanced sensory processes, quality control testing, advertising claims, and business challenges
- New material on mapping and sorting, graph theory, multidimensional scaling, and flash profiling techniques
Table of Contents
Introduction to Sensory Techniques. Sensory Attributes and the Way We Perceive Them. Controls for Test Room, Products, and Panel. Factors Influencing Sensory Verdicts. Measuring Responses. Guidelines for Choice of Technique. Overall Difference Tests: Does a Sensory Difference Exist between Samples? Attribute Difference Tests: How Does Attribute X Differ between Samples? Determining Threshold. Selection and Training of Panel Members. Descriptive Analysis Techniques. Spectrum™ Descriptive Analysis Method. Affective Tests: Consumer Tests and In-House Panel Acceptance Tests. Basic Statistical Methods. Advanced Statistical Methods. Guidelines for Reporting Results. Sensory Evaluation in Quality Control (QC/Sensory). Advanced Consumer Research Techniques. Statistical Tables. Practical Sensory Problems.
