Description

Book Synopsis

Service in this book refers to the behaviors and actions of serving customers. Selling in this book refers to the behaviors and actions of selling products to customers. Hence, this book is completely different from other books on these subjectsDespite the fact that there are many books on service improvement and many related to selling skills worldwide, there are few books on how service and selling are integrated and coordinated. Primarily, it focuses on the interaction and transition between the behavior of service and the behavior of selling by sharing methods and skills of how those two are interrelated.

This book provides many helpful guidelines and solutions for turning customers' satisfaction with service into growth in sales. Through many refreshing ideas, the author helps you deeply understand the significance of integration of and conversion between service and selling and the harm of disconnection between service and selling.

Many new ideas and viewpoints,

Selling in Customer Service

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    A Paperback by Leon Cai

    £30.48

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    Order before 4pm today for delivery by Mon 7 Sep 2026.

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      Book details

      Publisher Taylor & Francis
      Imprint Taylor & Francis Ltd
      Published 1/27/2024
      ISBN-13 9781032644011
      978-1032644011
      ISBN-10 103264401X
      Also in:
      Business, Finance & Law Production and quality control management

      Description

      Book Synopsis

      Service in this book refers to the behaviors and actions of serving customers. Selling in this book refers to the behaviors and actions of selling products to customers. Hence, this book is completely different from other books on these subjectsDespite the fact that there are many books on service improvement and many related to selling skills worldwide, there are few books on how service and selling are integrated and coordinated. Primarily, it focuses on the interaction and transition between the behavior of service and the behavior of selling by sharing methods and skills of how those two are interrelated.

      This book provides many helpful guidelines and solutions for turning customers' satisfaction with service into growth in sales. Through many refreshing ideas, the author helps you deeply understand the significance of integration of and conversion between service and selling and the harm of disconnection between service and selling.

      Many new ideas and viewpoints,

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