Description

Master today's most effective professional selling concepts and skills with SELL, 7E by 4LTR Press. Updated, streamlined chapters cover the most relevant topics and current industry selling practices. This edition covers recent technology, including artificial intelligence, for use in the selling process. New or expanded coverage addresses storytelling in sales, customer engagement and the customer experience. This edition's visual presentation is complemented with new chapter-opening vignettes and new coverage of the latest ethical dilemmas and virtual selling strategies. Study tools and activities like case studies and role play videos help you prepare for real-world situations. MindTap digital resources let you read or listen to chapters and study with flashcards and practice quizzes. When it���s time to review, you can easily gather everything you���ve flagged or noted into a guide you organize. Track your scores so you know where to focus efforts to reach your learning goals.

SELL

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£49.29

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Usually despatched within 3 days
Paperback / softback by Raymond (Buddy) LaForge , Ramon Avila

1 in stock

Short Description:

Master today's most effective professional selling concepts and skills with SELL, 7E by 4LTR Press. Updated, streamlined chapters cover the... Read more

    Publisher: Cengage Learning, Inc
    Publication Date: 07/03/2023
    ISBN13: 9780357901380, 978-0357901380
    ISBN10: 035790138X

    Number of Pages: 288

    Non Fiction , Business, Finance & Law

    Description

    Master today's most effective professional selling concepts and skills with SELL, 7E by 4LTR Press. Updated, streamlined chapters cover the most relevant topics and current industry selling practices. This edition covers recent technology, including artificial intelligence, for use in the selling process. New or expanded coverage addresses storytelling in sales, customer engagement and the customer experience. This edition's visual presentation is complemented with new chapter-opening vignettes and new coverage of the latest ethical dilemmas and virtual selling strategies. Study tools and activities like case studies and role play videos help you prepare for real-world situations. MindTap digital resources let you read or listen to chapters and study with flashcards and practice quizzes. When it���s time to review, you can easily gather everything you���ve flagged or noted into a guide you organize. Track your scores so you know where to focus efforts to reach your learning goals.

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