Description
Book SynopsisSocial entrepreneurs often experience difficulties when attempting to scale. The reason for this is that scaling isn’t just about an entrepreneur’s willingness to grow, but also—and, perhaps, even more importantly—his or her capacity to develop a scaling strategy that reflects an understanding of the various components that must be adjusted to accomplish scaling goals. Once entrepreneurs decided to scale the impact of their enterprise, they must develop new capabilities in order to access new resources and skills.
This book will help social entrepreneurs create effective scaling strategies by providing a detailed, three-phased market approach to scaling. Cases based on social entrepreneurs who have successfully worked in low-income markets in Latin America then illustrate three main strategies for scaling impact: co-creating in low income contexts, collective impact, and replicating business models. The market approach to scaling described in this book is based on the theory of negotiating impact for resources, as introduced in this book, and a corresponding study of more than 100 entrepreneurs in the Latin American region.
By offering a conceptual three phased approach as a guide for reflecting on practical case studies, this book appeals to business academics, leaders of incubators and those working with social entrepreneurs as well as current and aspiring social entrepreneurs themselves seeking to improve their management practices in order to scale their impact.
Table of Contents1 INTRODUCTION: SOCIAL ENTREPRENEURSHIP AS NEGOTIATING IMPACT FOR RESOURCES
2 FRAMING THE NEED TO SCALE IMPACT OF SOCIAL ENTERPRISES IN LOW-INCOME MARKETS
3 A PRACTICAL GUIDE FOR SCALING STRATEGIES
3.1 FOUR EXAMPLES OF SCALING STRATEGIES
3.2 THE SCALING GUIDE FOR CREATING STRATEGIES 9
3.3 THE SCALING GUIDE IN ACTION: THE CASE OF CIUDAD SALUDABLE
3.4 HOW TO USE THE SCALING GUIDE
4 TEACHING CASES ON THE FOUR EXAMPLES OF SCALING STRATEGIES
4.1 LEARNING FROM TEACHING CASES ON LATIN AMERICAN SOCIAL ENTERPRISES FOR SCALING STRATEGIES
IN OTHER REGIONS OF THE WORLD
4.2 SCALING IMPACT THROUGH TRANSFORMING BENEFICIARIES INTO CLIENTS
Teaching case 1: ATEC
Teaching case 2: Sistema Ser
Teaching notes
4.3 SCALING IMPACT THROUGH REPLICATING BUSINESS MODELS
Teaching case 1: Sonidos de la Tierra
Teaching case 2: Ciudad Saludable
Teaching notes
4.4 SCALING IMPACT THROUGH COLLECTIVE IMPACT
Teaching case 1: Unidas para crecer (UPC)
Teaching case 2: ProLeer
Teaching notes
4.5 SCALING IMPACT THROUGH LEVERAGING THE RULES OF THE GAME
Teaching case 1: USound
Teaching case 2: Warmi
Teaching notes
5 TEACHING CASES ON THE THREE COMPONENTS OF THE SCALING GUIDE 25
5.1 SCALING STRATEGY COMPONENT I: SOCIAL MARKET
Teaching case 1: Tierra Nuestra
Teaching case 2: OCASA
Teaching notes
5.2 SCALING STRATEGY COMPONENT II: LINKED OPERATIONS
Teaching case 1: Centrolac
Teaching case 2: Quetsol
Teaching notes
5.3 SCALING STRATEGY COMPONENT III: BLUE BONDS
Teaching case 1: FUNDES
Teaching case 2: Cooperativa Primavera
Teaching notes
6 CONCLUSION: THE CHALLENGE OF TEACHING AND LEADING SOCIAL ENTREPRENEURSHIP
