Description
Book SynopsisRhetoric at the Non-Substantialistic Turn: The East-West Coin presents a unique theory of rhetoric that encompasses both Eastern and Western approaches. Based on the Field-Being philosophy founded by Lik Kuen Tong, this theory gives an account of the ontological foundations of both kinds of rhetoric. Beginning with an exposition of the nature of Field-Being rhetoric as Eastern and Western, this book presents chapters on Eastern and Western rhetoric over history as power, ethics, art, creativity, politics, and communication. It acknowledges the thinking of many philosophers and rhetoricians who have contributed to East-West comparative studies in both fields and argues that both understandings of rhetoric are necessary for global communication.
Trade ReviewThis book carefully explores and effectively shows how cross-tradition engagement in philosophy, methodologically speaking, and relevant resources in comparative Chinese-Western philosophy, specifically speaking, can fruitfully bear on the contemporary development of rhetoric as a discipline in the global context. -- Bo Mou, Professor of Philosophy at San Jose State University and author of Substantive Perspectivism
Table of ContentsAcknowledgment: A Tribute Preface Introduction Chapter 1. The Nature of Field-Being Rhetoric: East and West Chapter 2. Field-Being Rhetoric as Power Chapter 3. Field-Being Rhetoric as Ethics Chapter 4. Field-Being Rhetoric as Art Chapter 5. Field-Being Rhetoric as Creativity: Question, Guess, Invention, Abduction Chapter 6. Field-Being Rhetoric as Political Chapter 7. Field-Being Rhetoric for Global Community Communication Conclusion Appendixes Bibliography Index About the Author
