Review of Marketing Research

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Hardback by Naresh K. Malhotra Short Description:

"The Review of Marketing Research" annual series provides current, state-of-the-art articles by the marketing field's leading researchers and scholars. Unlike... Read more

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Publisher: Emerald Publishing Group
Publication Date: 01/02/2007
ISBN13: 9780765613066, 978-0765613066
ISBN10: 0765613069

Number of Pages: 226

Non Fiction , Business, Finance & Law