Description
Book Synopsis'Reimagining Business Education’ discusses the rationale for, and design of, the first Business Education Jam. It reviews key challenges facing business education and articulates a vision for how the role and delivery of business education could be reimagined. This book is critically important during a time when business schools, as an industry, struggle to identify the innovations necessary to meet the needs of a changing world. The Jam was the first open platform for dialogue of its kind for business education and continues to make an impact - including use by Schools and Deans around the world to guide strategic planning efforts; program directors as they drive innovation in their programs; and industry executives as they identify ways to better engage with business education. This book takes this collaborative effort a step further to break down traditional models and structures as we seek to reimagine the future of business education in a more open and connected world.
Trade ReviewIn early autumn of 2014 over 5,000 people brainstormed on how to close the gap between business and academics in a massive online discussion and debate about the future of business education. In the current context of the growing divide between business and academy, global economic pressures, rapidly evolving technology, and a dynamic competitive landscape, the Business Education Jam explicitly articulated key challenges and provided a bridge to facilitate real conversation. This volume cites four things business education needs to do to continue to survive and prosper, which revolve around, in brief: quality control; spotlighting educational and developmental aspects of business training while deemphasizing the assessment of programs; renewing emphasis on education and addressing student culture and misbehavior; and, finally, looking at the effect of business education on ethics and values. -- Annotation * (protoview.com) *
Table of Contents1. The Need for Real Innovation in Business Education 2. Critical Challenges 3. Enabling a Global Conversation – The Business Education Jam 4. The Emerging Impact of Open Innovation 5. Addressing the Gap between Theory and Practice 6. Reimagining Business Education 7. Next Steps: Where Do We Go from Here?
