Description

Book Synopsis

This volume provides a new exploration of the complex phenomenon of neoliberalism from a unique perspective, casting it as our contemporary âœcollective consciousnessâ and arguing for its interpretation not as a political ideology, but as a multifaceted cognitive system.

It maps out the formation processes and structural buildup of these systems by elaborating first on a certain model of individual cognition, then scaling it up to the societal level. This collective cognitive model then provides the foundation for inâdepth analysis of âœcognitive regimes,â which are understood as the different examples of culturally defined and externally structured collective consciousnesses. Several attributes and their different dynamics are explored and organized into a general framework, such that a new and comprehensive understanding of the subject can be extracted. It offers valuable analysis of what this âœcognitivistâ approach to neoliberalism can provide for reâimagining our future in a world struggling with ecologic, economic, demographic, and climatic degradation, and what lessons can be learned for an era overshadowed by a potential climatic collapse.

Academics interested in the expansion of the âœcritique of neoliberalismâ discourse to the socioâcognitive field, looking for some novelties in the wellâestablished academic literature around this subject, would greatly benefit from this text. With its clear and concise format, it is also of interest to motivated readers from outside academia.

Reframing Neoliberalism as a Cognitive System

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    A Hardback by Daniel Gugan

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      Book details

      Publisher Taylor & Francis
      Published 3 September 2025
      ISBN-13 9781041071112
      978-1041071112
      ISBN-10 1041071116

      Description

      Book Synopsis

      This volume provides a new exploration of the complex phenomenon of neoliberalism from a unique perspective, casting it as our contemporary âœcollective consciousnessâ and arguing for its interpretation not as a political ideology, but as a multifaceted cognitive system.

      It maps out the formation processes and structural buildup of these systems by elaborating first on a certain model of individual cognition, then scaling it up to the societal level. This collective cognitive model then provides the foundation for inâdepth analysis of âœcognitive regimes,â which are understood as the different examples of culturally defined and externally structured collective consciousnesses. Several attributes and their different dynamics are explored and organized into a general framework, such that a new and comprehensive understanding of the subject can be extracted. It offers valuable analysis of what this âœcognitivistâ approach to neoliberalism can provide for reâimagining our future in a world struggling with ecologic, economic, demographic, and climatic degradation, and what lessons can be learned for an era overshadowed by a potential climatic collapse.

      Academics interested in the expansion of the âœcritique of neoliberalismâ discourse to the socioâcognitive field, looking for some novelties in the wellâestablished academic literature around this subject, would greatly benefit from this text. With its clear and concise format, it is also of interest to motivated readers from outside academia.

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