Description
Book SynopsisAppearing in an era of rapid change in the printing and publishing industries, James Joyce’s Ulysses exploited and exemplified those industries to the degree that the book can be seen as a virtual museum of 1904 media. Publishing in Joyce's “Ulysses”: Newspapers, Advertising and Printing, edited by William S. Brockman, Tekla Mecsnóber and Sabrina Alonso, gathers twelve essays by Joyce scholars exploring facets of those trades that pervade the substance of the book. Essays explore the book’s incorporation of mass-market weekly magazines, contemporary advertising slogans, newspaper clippings, the “Aeolus” episode’s printing office and the varied typographic styles of successive editions of Ulysses. Placing Joyce’s work in its historical milieu, the collection offers a fresh perspective on modern print culture. Contributors are: Sabrina Alonso, Harald Beck, William S. Brockman, Elisabetta d'Erme, Judith Harrington, Matthew Hayward, Sangam MacDuff, Tekla Mecsnóber, Tamara Radak, Fritz Senn, David Spurr, Jolanta Wawrzycka.
Table of ContentsList of Illustrations List of Abbreviations Notes on Contributors Introduction 1 George Newnes’s Most Entertaining Publication Judith Harrington 2 Bloom, the Dandy, the Nymph and the Old Hag: Tit-Bits and Photo Bits, Reflections of the Victorian Press in James Joyce’s Ulysses Elisabetta d’Ermes 3 Types of News Events Fritz Senn 4 Newspapers, Print, Language: Steganography in Joyce Jolanta Wawrzycka 5 Classified Advertising in Joyce> David Spurr 6 “But Who Was Gerty?” Intertextuality and the Advertising Language of “Nausicaa” Matthew Hayward 7 Advertising in Ulysses Sabrina Alonso 8 “Aeolus” – A Sightseeing Tour Harald Beck 9 “Aeolus”, Interrupted: Heady Headlines and Joycean Negotiations of Closure Tamara Radak 10 The Self-Reflexive Text of “Aeolus” Sangam MacDuff 11 “Clio’s Clippings”: From Newspaper to Press Cutting William S. Brockman 12 The Ineluctable Modernity of the Visible: The Typographic Odyssey of Ulysses in Interwar Print Culture Tekla Mecsnóber Index
