Description

Book Synopsis
Although there is significant research on large events that take place within athletics, small-scale events are largely ignored, in part due to the lack of press that they generate. However, these events require planning and preparation in the same way that larger sporting events do. This disparity between the effort that goes into the event and the attention the event draws allows for a gap in strategy or information available to those planning smaller scale athletic events.

Principles and Practices of Small-Scale Sport Event Management is a cutting-edge reference publication that examines the successful organization and planning of small-scale sporting events. Featuring a wide range of topics such as community engagement, event planning, and sports management, this book is ideal for event planners, sports managers, marketers, academicians, practitioners, industry professionals, researchers, event organizers/coordinators, and students.

Principles and Practices of Small-Scale Sport

    Product form

    A Paperback / softback by Anestis Fotiadis, Chris Vassiliadis

    £138.00

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    RRP £184.00 – you save £46.00 (25%)

    Order before 4pm tomorrow for delivery by Fri 11 Sep 2026.

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      Book details

      Publisher Business Science Reference
      Published 30 May 2020
      ISBN-13 9781799850526
      978-1799850526
      ISBN-10 1799850528
      Also in:
      Business, Finance & Law Events management industry Sport Sporting events and management

      Description

      Book Synopsis
      Although there is significant research on large events that take place within athletics, small-scale events are largely ignored, in part due to the lack of press that they generate. However, these events require planning and preparation in the same way that larger sporting events do. This disparity between the effort that goes into the event and the attention the event draws allows for a gap in strategy or information available to those planning smaller scale athletic events.

      Principles and Practices of Small-Scale Sport Event Management is a cutting-edge reference publication that examines the successful organization and planning of small-scale sporting events. Featuring a wide range of topics such as community engagement, event planning, and sports management, this book is ideal for event planners, sports managers, marketers, academicians, practitioners, industry professionals, researchers, event organizers/coordinators, and students.

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