Description

Book Synopsis


Table of Contents
Brief Contents PART I. STARTING THE PROCESS
  • Chapter 1. Why Plan?
PART II. WHAT TO DO BEFORE THE BUSINESS PLAN IS WRITTEN
  • Chapter 2. Developing and Screening Business Ideas
  • Chapter 3. Feasibiity Analysis
PART III. PREPARING A BUSINESS PLAN
  • Chapter 4. Introductory Material, Executive Summary, and Description of the Business
  • Chapter 5. Industry Analysis
  • Chapter 6. Market Analysis
  • Chapter 7. Marketing Plan
  • Chapter 8. Management Team and Company Structure
  • Chapter 9. Operations Plan and Product (or Service) Design and Development Plan
  • Chapter 10. Financial Projections
PART IV. PRESENTING THE BUSINESS PLAN
  • Chapter 11. Presenting the Plan with Confidence
Name Index Subject Index

Preparing Effective Business Plans

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    A Paperback by Bruce R. Barringer

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      Publisher: Pearson Education
      Publication Date: Publication Date: 11/4/2014 12:00:00 AM
      ISBN13: 9780133506976, 978-0133506976
      ISBN10: 0133506975

      Description

      Book Synopsis


      Table of Contents
      Brief Contents PART I. STARTING THE PROCESS
      • Chapter 1. Why Plan?
      PART II. WHAT TO DO BEFORE THE BUSINESS PLAN IS WRITTEN
      • Chapter 2. Developing and Screening Business Ideas
      • Chapter 3. Feasibiity Analysis
      PART III. PREPARING A BUSINESS PLAN
      • Chapter 4. Introductory Material, Executive Summary, and Description of the Business
      • Chapter 5. Industry Analysis
      • Chapter 6. Market Analysis
      • Chapter 7. Marketing Plan
      • Chapter 8. Management Team and Company Structure
      • Chapter 9. Operations Plan and Product (or Service) Design and Development Plan
      • Chapter 10. Financial Projections
      PART IV. PRESENTING THE BUSINESS PLAN
      • Chapter 11. Presenting the Plan with Confidence
      Name Index Subject Index

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