Description

Book Synopsis
Covering concepts such as market segmentation, promotional pricing and time-customized pricing, this is a guide to how effective pricing can dramatically increase profits. The book is illustrated with many detailed examples from some of the world's most profitable companies.

Power Pricing How Managing Price Transforms the

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    A Hardback by Robert J. Dolan

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      View other formats and editions of Power Pricing How Managing Price Transforms the by Robert J. Dolan

      Publisher: FREE PR
      Publication Date: 6/2/1997
      ISBN13: 9780684834436, 978-0684834436
      ISBN10: 068483443X

      Description

      Book Synopsis
      Covering concepts such as market segmentation, promotional pricing and time-customized pricing, this is a guide to how effective pricing can dramatically increase profits. The book is illustrated with many detailed examples from some of the world's most profitable companies.

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