Description

Book Synopsis
By combining all his research and ideas on what makes an effective presentation, Eric Fitzpatrick has compiled the ''Presentation Scorecard'', which itemises all the things that a speaker needs to consider when making a presentation. He has summed up the key points with the acronym ''TRUE'': the presentation should make your audience THINK, should be easy to REMEMBER and UNDERSTAND and should ENGAGE the audience.He outlines all the traps and pitfalls of making a presentation and how to avoid them, and details the tricks and techniques that will attract your audience''s attention and convince them of your message. In straightforward chapters he addresses preparation, the structure of your presentation, the use of stories and humour, delivering the presentation, how to use slides and more importantly how not to.While the ideas in the book are focused on presentations, they are equally effective when giving speeches, pitching ideas, for one-to-one meetings and communicating in general.

Persuade on Purpose

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    Order before 4pm today for delivery by Tue 16 Jun 2026.

    A Paperback by Eric Fitzpatrick

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      View other formats and editions of Persuade on Purpose by Eric Fitzpatrick

      Publisher: The Mercier Press Ltd
      Publication Date: 17/01/2017
      ISBN13: 9781781174746, 978-1781174746
      ISBN10:

      Description

      Book Synopsis
      By combining all his research and ideas on what makes an effective presentation, Eric Fitzpatrick has compiled the ''Presentation Scorecard'', which itemises all the things that a speaker needs to consider when making a presentation. He has summed up the key points with the acronym ''TRUE'': the presentation should make your audience THINK, should be easy to REMEMBER and UNDERSTAND and should ENGAGE the audience.He outlines all the traps and pitfalls of making a presentation and how to avoid them, and details the tricks and techniques that will attract your audience''s attention and convince them of your message. In straightforward chapters he addresses preparation, the structure of your presentation, the use of stories and humour, delivering the presentation, how to use slides and more importantly how not to.While the ideas in the book are focused on presentations, they are equally effective when giving speeches, pitching ideas, for one-to-one meetings and communicating in general.

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