Description

Book Synopsis
In the months before the 2015 election, Lord Ashcroft Polls conducted focus groups all over the country to find out whether the parties' frenetic campaigning was having any effect on the people it was supposed to impress: undecided voters in marginal seats. The reports, collected here for the first time, show what was going on behind the polling numbers - what people made of the stunts, scandals and mishaps, as well as the policies, plans and promises that constitute the race to Number Ten. As well as shedding light on voters' hopes and fears, the book asks crucial questions: which party leader is like a Chihuahua in a handbag? Which cartoon character does David Cameron most resemble? What would Ed Miliband do on a free Friday night? And is Nigel Farage more like Johnny Rotten or the Wurzels?

Pay Me Forty Quid and I'll Tell You: The 2015

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A Paperback / softback by Michael Ashcroft, Kevin Culwick

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    View other formats and editions of Pay Me Forty Quid and I'll Tell You: The 2015 by Michael Ashcroft

    Publisher: Biteback Publishing
    Publication Date: 29/09/2015
    ISBN13: 9781849549776, 978-1849549776
    ISBN10: 184954977X
    Also in:
    Elections and referenda / suffrage Public opinion and polls

    Description

    Book Synopsis
    In the months before the 2015 election, Lord Ashcroft Polls conducted focus groups all over the country to find out whether the parties' frenetic campaigning was having any effect on the people it was supposed to impress: undecided voters in marginal seats. The reports, collected here for the first time, show what was going on behind the polling numbers - what people made of the stunts, scandals and mishaps, as well as the policies, plans and promises that constitute the race to Number Ten. As well as shedding light on voters' hopes and fears, the book asks crucial questions: which party leader is like a Chihuahua in a handbag? Which cartoon character does David Cameron most resemble? What would Ed Miliband do on a free Friday night? And is Nigel Farage more like Johnny Rotten or the Wurzels?

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