Marketing of the o
Trade Review
"The authors write in an easy-to-follow language with the majority of the chapters’ text being broken up by high quality colour images, tables and radiographs. Also, conveniently embedded throughout the text are … pearls of wisdom."
—British Dental Journal
"The unique feature is, of course, the website and ebook. The ebook allows readers to highlight and outline chapters as well as search for content."
—Janet H. Southerland, DDS, MPH, PhD in Doodys’ Book Reviews
Praise for the first edition
"This is a great collection of tips and advice, and I have no doubt that orthodontists would find it an interesting and enjoyable read, regardless of their level of experience."
—Chris Johnston in The European Journal of Orthodontics
"Orthodontic Pearls is a good title for this book because it is crammed with extremely useful, practical advice for the orthodontist…the whole book contains a cornucopia of information…"
—British Dental Association News
"[The book] … will be of value to all postgraduates and young orthodontist seeking insights into how other specialists handle patients and clinical situations. For those already established, I feel there is still something to gain, and I gleaned pearls from most sections of this book that I will utilize in my practice."
—Peter J. Lewis in Australian Orthodontic Journal
"This book is well produced, with clear print and diagrams. The text is liberally sprinkled with headings and highlighted pearls of wisdom."
—B. Selwyn-Barnett in British Dental Journal
"… The author is to be congratulated on … putting together this unique volume" — American Journal of Orthodontics & Dentofacial Orthopedics
"The authors write in an easy-to-follow language with the majority of the chapters’ text being broken up by high quality colour images, tables and radiographs. Also, conveniently embedded throughout the text are … pearls of wisdom."
—British Dental Journal
"The unique feature is, of course, the website and ebook. The ebook allows readers to highlight and outline chapters as well as search for content."
—Janet H. Southerland, DDS, MPH, PhD in Doodys’ Book Reviews
Praise for the first edition
"This is a great collection of tips and advice, and I have no doubt that orthodontists would find it an interesting and enjoyable read, regardless of their level of experience."
—Chris Johnston in The European Journal of Orthodontics
"Orthodontic Pearls is a good title for this book because it is crammed with extremely useful, practical advice for the orthodontist…the whole book contains a cornucopia of information…"
—British Dental Association News
"[The book] … will be of value to all postgraduates and young orthodontist seeking insights into how other specialists handle patients and clinical situations. For those already established, I feel there is still something to gain, and I gleaned pearls from most sections of this book that I will utilize in my practice."
—Peter J. Lewis in Australian Orthodontic Journal
"This book is well produced, with clear print and diagrams. The text is liberally sprinkled with headings and highlighted pearls of wisdom."
—B. Selwyn-Barnett in British Dental Journal
"… The author is to be congratulated on … putting together this unique volume" — American Journal of Orthodontics & Dentofacial Orthopedics
Table of Contents
The Relevance of Continuing Education to Orthodontic Practice. Administration: The Practice.
Management of the New Patient. Orthodontic Investigations. Cone Beam Computed Tomography. Orthodontic Photography: An Update. Case Discussion. Inter-, Intra- and Extraoffice Communications as an Orthodontic Risk Management Tool. The Extended Duty Orthodontic Team. Marketing an Orthodontic Practice. Psychology for Patient Compliance. Fixed Appliances. Practical Tips for Getting the Benefits from Self-Ligating Brackets. Orthodontic Auxiliaries. Auxiliary Springs for Crown and Root Movement. Digital Technology for Orthodontics: Features and Benefits. Temporary Anchorage Devices. Interdisciplinary Treatment. Impacted Canines. Lingual Technique in Current Orthodontic Practice. Temporomandibular Joint: Disc Displacement. Detailing the Final Occlusion. Removable Appliances. Retention. Laboratory Aids. Appendices.
