Description

Book Synopsis

Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations and professionals with strategies for generating more online contributions and leveraging websites for fundraising. It is filled with ways to engage visitors, communicate with donors, and add interactivity, revenue-generating online events and funding opportunities to an organization's website.

Important topics covered include:

  • Integrating fundraising into websites
  • Social media
  • Building lists
  • Online tools
  • Online donor engagement
  • Blogs
  • Online events
  • Online surveys
  • Online giving
  • Attracting prospective donors
  • Community building

Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

Online Fundraising Essentials

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    £49.50

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    RRP £55.00 – you save £5.50 (10%)

    Order before 4pm tomorrow for delivery by Fri 7 Aug 2026.

    A Paperback / softback by Scott C. Stevenson

    4 in stock

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      Publisher: John Wiley & Sons Inc
      Publication Date: Publication Date: 09/07/2013
      ISBN13: 9781118676844, 978-1118676844
      ISBN10: 111867684X

      Description

      Book Synopsis

      Originally published by Stevenson, Inc., this practical resource provides nonprofit organizations and professionals with strategies for generating more online contributions and leveraging websites for fundraising. It is filled with ways to engage visitors, communicate with donors, and add interactivity, revenue-generating online events and funding opportunities to an organization's website.

      Important topics covered include:

      • Integrating fundraising into websites
      • Social media
      • Building lists
      • Online tools
      • Online donor engagement
      • Blogs
      • Online events
      • Online surveys
      • Online giving
      • Attracting prospective donors
      • Community building

      Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

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