Online Consumer Information Search Behavior and the Source Site Target Codification Model Understanding the Role of Select Individual Demographics Internal and External Sources of Involvement
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A Paperback by Steven Sowma
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View other formats and editions of Online Consumer Information Search Behavior and the Source Site Target Codification Model Understanding the Role of Select Individual Demographics Internal and External Sources of Involvement by Steven Sowma
Publisher: Grin Publishing
Publication Date: Publication Date: 28/10/2011
ISBN13: 9783656034261, 978-3656034261
ISBN10: