Description

This is a book about what we consider normal. It details how the very concept of normality emerged in the modern era, and how it has changed over the centuries.

By the mid-twentieth century, the expansion of norms across various areas of human endeavour generated a governing normative order in Western societies. Normality was defined as conformity with a narrow model of conventional human behaviour. However, this model has since been displaced by an anti-conformism, in which normality is defined as absolute self-fulfilment, defying older restrictions on our behaviour. Paradoxically, narcissistic individualism and rebellion against conformity have become compulsory.

Normal Now explores in detail how this new normative order plays out today in the arenas of politics, health, and sex and sexuality. In all these areas, the uncompromising perfectionism of our norms of self-expression leads to increasingly deep-seated and ubiquitous anger, anxiety and dissatisfaction.

Normal Now: Individualism as Conformity

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Hardback by Mark G. E. Kelly

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This is a book about what we consider normal. It details how the very concept of normality emerged in the... Read more

    Publisher: John Wiley and Sons Ltd
    Publication Date: 01/04/2022
    ISBN13: 9781509550944, 978-1509550944
    ISBN10: 1509550941

    Number of Pages: 184

    Non Fiction , Politics, Philosophy & Society

    Description

    This is a book about what we consider normal. It details how the very concept of normality emerged in the modern era, and how it has changed over the centuries.

    By the mid-twentieth century, the expansion of norms across various areas of human endeavour generated a governing normative order in Western societies. Normality was defined as conformity with a narrow model of conventional human behaviour. However, this model has since been displaced by an anti-conformism, in which normality is defined as absolute self-fulfilment, defying older restrictions on our behaviour. Paradoxically, narcissistic individualism and rebellion against conformity have become compulsory.

    Normal Now explores in detail how this new normative order plays out today in the arenas of politics, health, and sex and sexuality. In all these areas, the uncompromising perfectionism of our norms of self-expression leads to increasingly deep-seated and ubiquitous anger, anxiety and dissatisfaction.

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