Description
Book SynopsisExamines key moments in the early history of the blogosphere to understand how bloggers use digital media technology to engage in public argument. Explores blogging from a rhetorical perspective, asking how the digital medium of communication changes the conditions for persuasion.
Trade Review“In Networked Media, Networked Rhetorics, Damien Pfister tells a compelling and consequential story of the rise of the blogosphere from an obscure technology to a powerful mode of communication capable of unseating senators and revealing the horrors of war. Pfister focuses on key moments in the early blogosphere to explain how it has remade public discourse, reframed emotion, and reconfigured expertise. He adroitly blends contemporary analyses of public discourse with innovative interpretations of classical rhetorical terminology. Pfister’s book offers important lessons for scholars in rhetoric, deliberation, and technology studies, as well as anyone interested in learning how the blogosphere has produced a powerful connection between deliberation in public squares and personal computer keyboards.”
—Robert Asen,University of Wisconsin–Madison
“Written in a lucid language with elegance and wit, Networked Media, Networked Rhetorics provides a novel perspective on the understanding of communicative and rhetorical practices in networked public sphere in relation to attention and deliberation.”
—Yan Wang Information, Communication, & Society
Table of ContentsTable of Contents
Chapter 1: Introduction: Three Challenges for Public Deliberation
Chapter 2: Rhetorics, Public Spheres, and Digital Networks as Cultural Technologies of
Publicity
Chapter 3: Flooding the Zone after Trent Lott’s Toast
Chapter 4: Ambient Intimacy in Salam Pax’s Dear Raed
Chapter 5: Translation and Shallow Quotation on RealClimate
