Description

Book Synopsis

Understand mobile marketing fast, without cutting corners
An understanding of mobile marketing is essential for anyone who wants to reach the growing market of on-the-go consumers. In this short, accessible book, Nick Smith shares a lifetime of hard-earned wisdom and practical advice, giving you, in straightforward language, all the mobile marketing expertise you need to run successful mobile campaigns. The ''in a week'' structure explains the essentials of mobile marketing over just 7 days:

Sunday: Why the future is mobile
Monday: Basic mobile traffic getting tactics
Tuesday: Social mobile marketing
Wednesday: Mobile pay per click (PPC) marketing
Thursday: Mobile apps for SMEs
Friday: SMS marketing
Saturday: Building the ultimate mobile marketing system

At the end there are questions to ensure you have taken it all in and cartoons, diagrams and visual aids throughout help make Mobile Marketing In A Week an enjoyable and effective lea

Mobile Marketing In A Week

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    A Paperback / softback by Nick Smith

    £8.99

    Includes FREE delivery

    Order before 4pm today for delivery by Sat 19 Sep 2026.

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      Book details

      Publisher John Murray Press
      Published 4 April 2019
      ISBN-13 9781473607507
      978-1473607507
      ISBN-10 1473607507
      Also in:
      Advertising E-commerce: business aspects Mobile phone technology

      Description

      Book Synopsis

      Understand mobile marketing fast, without cutting corners
      An understanding of mobile marketing is essential for anyone who wants to reach the growing market of on-the-go consumers. In this short, accessible book, Nick Smith shares a lifetime of hard-earned wisdom and practical advice, giving you, in straightforward language, all the mobile marketing expertise you need to run successful mobile campaigns. The ''in a week'' structure explains the essentials of mobile marketing over just 7 days:

      Sunday: Why the future is mobile
      Monday: Basic mobile traffic getting tactics
      Tuesday: Social mobile marketing
      Wednesday: Mobile pay per click (PPC) marketing
      Thursday: Mobile apps for SMEs
      Friday: SMS marketing
      Saturday: Building the ultimate mobile marketing system

      At the end there are questions to ensure you have taken it all in and cartoons, diagrams and visual aids throughout help make Mobile Marketing In A Week an enjoyable and effective lea

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