Description
Book SynopsisColander:
Microeconomics, 12e is specifically designed to help today's students succeed in the principles of economics course and grasp economics concepts they can apply in their daily lives.
David Colander's trademark colloquial approach focuses on modern economics, institutions, history, and modeling. He presents and applies economic models, but also encourages students to think about model nuances, building their critical thinking skills and applying models to the real world.
Content in this text is organized around learning objectives to make it easier for students to understand the material and for instructors to build assignments within Connect. Through Connect and SmartBook, students will find engaging activities, helpful tutorial videos, and learning resources at that moment of need.
Table of ContentsPART I: INTRODUCTION: THINKING LIKE AN ECONOMIST
Chapter 1: Economics and Economic Reasoning
Chapter 2: The Production Possibility Model, Trade, and Globalization
Appendix: Graphish: The Language of Graphs
Chapter 3: Economic Institutions Appendix: The History of Economic Systems
Chapter 4: Supply and Demand
Chapter 5: Using Supply and Demand
Appendix: Algebraic Representation of Supply, Demand, and Equilibrium
PART II: MICROECONOMICS
THE POWER OF TRADITIONAL ECONOMIC MODELS
Chapter 6: Describing Supply and Demand: Elasticities
Chapter 7: Taxation and Government Intervention
Chapter 8: Market Failure versus Government Failure
INTERNATIONAL ECONOMIC POLICY ISSUES
Chapter 9: Comparative Advantage, Exchange Rates, and Globalization
Chapter 10: International Trade Policy
PRODUCTION AND COST ANALYSIS
Chapter 11: Production and Cost Analysis I
Chapter 12: Production and Cost Analysis II
Appendix: Isocost/Isoquant Analysis
MARKET STRUCTURE
Chapter 13: Perfect Competition
Chapter 14: Monopoly and Monopolistic Competition
Appendix: The Algebra of Competitive and Monopolistic Firms
Chapter 15: Oligopoly and Antitrust Policy
Chapter 15W: Politics and Economics: The Case of Agricultural Markets
Chapter 16: Real-World Competition and Technology
FACTOR MARKETS
Chapter 17: Work and the Labor Market
Appendix: Derived Demand Chapter 17W: Nonwage and Asset Income: Rents, Profits, and Interest Chapter 18: Who Gets What? The Distribution of Income
CHOICE AND DECISION MAKING
Chapter 19: The Logic of Individual Choice: The Foundation of Supply and Demand
Appendix: Indifference Curve Analysis
Chapter 20: Game Theory, Strategic Decision Making, and Behavioral Economics
Appendix: Game Theory and Oligopoly
MODERN ECONOMIC THINKING
Chapter 21: Thinking Like a Modern Economist
Chapter 22: Behavioral Economics and Modern Economic Policy
Chapter 23: Microeconomic Policy, Economic Reasoning, and Beyond
