Description

Book Synopsis
Explore a career in the hospitality of business travel The meetings and conventions segment of the hospitality industry is often overlooked by newcomers to the field but it is an exciting, dynamic area that merits a second look. Meetings, Conventions, and Expositions: An Introduction to the Industry offers a detailed breakdown of all aspects of group business travel. From sponsors and venues to technology and management, anyone new to the industry will appreciate this in-depth exploration of a convention's many moving parts.

Table of Contents

Preface xiii

Chapter 1 History of Meetings, Conventions, and Expositions 1

Chapter 2 Convention and Visitors Bureaus 17

Chapter 3 Players in the Industry 41

Chapter 4 The Sponsor 65

Chapter 5 Host Venues 95

Chapter 6 Trade Shows 137

Chapter 7 Meetings Management 163

Chapter 8 Legal Issues 191

Chapter 9 Meeting Technology 227

Chapter 10 Changes Affecting the Meetings and Conventions Industry 251

Chapter 11 Career and Resource Information 267

Appendix I 291

Appendix II 293

Glossary 305

Index 311

Meetings Conventions and Expositions

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£116.10

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RRP £129.00 – you save £12.90 (10%)

Order before 4pm tomorrow for delivery by Sat 27 Dec 2025.

A Hardback by Rhonda J. Montgomery, Sandra K. Strick

15 in stock


    View other formats and editions of Meetings Conventions and Expositions by Rhonda J. Montgomery

    Publisher: John Wiley & Sons Inc
    Publication Date: 01/07/1994
    ISBN13: 9780471284390, 978-0471284390
    ISBN10: 0471284394
    Also in:
    Economics, Finance, and Business

    Description

    Book Synopsis
    Explore a career in the hospitality of business travel The meetings and conventions segment of the hospitality industry is often overlooked by newcomers to the field but it is an exciting, dynamic area that merits a second look. Meetings, Conventions, and Expositions: An Introduction to the Industry offers a detailed breakdown of all aspects of group business travel. From sponsors and venues to technology and management, anyone new to the industry will appreciate this in-depth exploration of a convention's many moving parts.

    Table of Contents

    Preface xiii

    Chapter 1 History of Meetings, Conventions, and Expositions 1

    Chapter 2 Convention and Visitors Bureaus 17

    Chapter 3 Players in the Industry 41

    Chapter 4 The Sponsor 65

    Chapter 5 Host Venues 95

    Chapter 6 Trade Shows 137

    Chapter 7 Meetings Management 163

    Chapter 8 Legal Issues 191

    Chapter 9 Meeting Technology 227

    Chapter 10 Changes Affecting the Meetings and Conventions Industry 251

    Chapter 11 Career and Resource Information 267

    Appendix I 291

    Appendix II 293

    Glossary 305

    Index 311

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