Description

Book Synopsis

Medical Affairs is one of the three strategic pillars of the pharmaceutical and MedTech industries, but while clear career paths exist for Commercial and Research and Development, there is no formal training structure for Medical Affairs professionals. Medical and scientific expertise is a prerequisite for entry into the function, and many people transitioning into Medical Affairs have advanced degrees such as PhD, MD, or PharmD. However, these clinical/scientific experts may not be especially well-versed in aspects of industry such as the drug development lifecycle, crossfunctional collaborations within industry, and digital tools that are transforming the ways Medical Affairs generates and disseminates knowledge. This primer for aspiring and early-career Medical Affairs professionals equips readers with the baseline skills and understanding to excel across roles.

Features:

  • Defines the purpose and value of Medical Affairs and provides clear career

    Table of Contents

    SECTION 1: MEDICAL AFFAIRS IN THE PHARMACEUTICAL AND MEDTECH INDUSTRIES

    Chapter 1 What Is Medical Affairs?

    Chapter 2 Groups and Structure of Medical Affairs

    Chapter 3 Medical Affairs Collaborations Across the Drug/Device Development Lifecycle

    Chapter 4 Measuring the Impact of Medical Affairs

    Chapter 5 Medical Affairs Careers

    SECTION 2: THE PRACTICE OF MEDICAL AFFAIRS

    Chapter 6 Medical Strategy and Launch Excellence

    Chapter 7 Evidence Generation and Real-World Evidence

    Chapter 8 Medical Communications

    Chapter 9 External Education

    Chapter 10 Field Medical

    Chapter 11 Insights

    Chapter 12 Medical Information

    Chapter 13 Patient Centricity

    Chapter 14 Medical Operations

    Chapter 15 Digital Strategy

    Chapter 16 Compliance

    Chapter 17 Rare Disease and Gene Therapy

    Chapter 18 Medical Affairs in MedTech

Medical Affairs

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    £115.00

    Includes FREE delivery

    Order before 4pm today for delivery by Mon 20 Jul 2026.

    A Hardback by Kirk V. Shepard, Charlotte Kremer, Garth Sundem

    1 in stock

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      Publisher: Taylor & Francis Ltd
      Publication Date: Publication Date: 1/30/2024 12:01:00 AM
      ISBN13: 9781032449470, 978-1032449470
      ISBN10: 1032449470
      Also in:
      Pharmacology Technology, Engineering & Agriculture Pharmaceutical chemistry and technology

      Description

      Book Synopsis

      Medical Affairs is one of the three strategic pillars of the pharmaceutical and MedTech industries, but while clear career paths exist for Commercial and Research and Development, there is no formal training structure for Medical Affairs professionals. Medical and scientific expertise is a prerequisite for entry into the function, and many people transitioning into Medical Affairs have advanced degrees such as PhD, MD, or PharmD. However, these clinical/scientific experts may not be especially well-versed in aspects of industry such as the drug development lifecycle, crossfunctional collaborations within industry, and digital tools that are transforming the ways Medical Affairs generates and disseminates knowledge. This primer for aspiring and early-career Medical Affairs professionals equips readers with the baseline skills and understanding to excel across roles.

      Features:

      • Defines the purpose and value of Medical Affairs and provides clear career

        Table of Contents

        SECTION 1: MEDICAL AFFAIRS IN THE PHARMACEUTICAL AND MEDTECH INDUSTRIES

        Chapter 1 What Is Medical Affairs?

        Chapter 2 Groups and Structure of Medical Affairs

        Chapter 3 Medical Affairs Collaborations Across the Drug/Device Development Lifecycle

        Chapter 4 Measuring the Impact of Medical Affairs

        Chapter 5 Medical Affairs Careers

        SECTION 2: THE PRACTICE OF MEDICAL AFFAIRS

        Chapter 6 Medical Strategy and Launch Excellence

        Chapter 7 Evidence Generation and Real-World Evidence

        Chapter 8 Medical Communications

        Chapter 9 External Education

        Chapter 10 Field Medical

        Chapter 11 Insights

        Chapter 12 Medical Information

        Chapter 13 Patient Centricity

        Chapter 14 Medical Operations

        Chapter 15 Digital Strategy

        Chapter 16 Compliance

        Chapter 17 Rare Disease and Gene Therapy

        Chapter 18 Medical Affairs in MedTech

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