Description
Book SynopsisAward-winning author David J. Park argues that the battle against global warming is also a fight for media reform. With this book, he critically examines how advertising, the digital infrastructure, and journalism advance the climate emergency and lays out a path of reform to help create a more sustainable world.
Table of Contents
- Acknowledgements
- Introduction
I. Climate Emergency and Political Will
- 1. The Last Generation to Stop the Disaster
- 2. US Political Will to Address the Climate Crisis
II. Advertising, Climate Change and Reform
- 3. Advertising, Consumerism, Industrialism and Ideology
- 4. Advertising and its Interdependence with the Origins of the Climate Crisis
- 5. Conceptualizing a Mitigative Model of Advertising
III. The Digital Era and its Contribution to the Crisis
- 6. Digital Era Advertising, Surveillance, Exploitation and Inequities
- 7. The Digital Era's Contributions to the Climate Crisis
IV. Journalism and Climate Change
- 8. Part One: Challenges to US Climate Change Journalism
- 9. Part Two: Misinformation, Blogs and Public Opinion
- 10. Part Three: The Battle Against Global Warming is also a Fight for Media Reform
- Conclusion
- References
- Index
