Description

Book Synopsis
Joined together in an extraordinarily close relationship, Walt Disney World and Orlando, Florida, have become the world's most popular tourist destination. This title traces the history of this "marriage" and tells the story of Disney's use and abuse of unparalleled governmental powers.

Trade Review
"One of the book's greatest strengths is its rich detail about how a notoriously secretive company goes to great lengths to preserve its image as the home of the Magic Kingdom." Alecia Swasy, New York Times "Here is a book that will change the way that you look at the Mouse. Not only does ol' Mickey have fuzzy ears and a cute, squeaky voice, but sharp teeth and claws too." Catherine Collins, co-author of Celebration, U.S.A.: Living in Disney's Brave New World "The most readable book on a planning topic since Joel Garreau's Edge City... a richly textured narrative." Planning Magazine

Married to the Mouse

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A Paperback / softback by Richard E. Foglesong


    View other formats and editions of Married to the Mouse by Richard E. Foglesong

    Publisher: Yale University Press
    Publication Date: 10/04/2003
    ISBN13: 9780300098280, 978-0300098280
    ISBN10: 0300098286

    Description

    Book Synopsis
    Joined together in an extraordinarily close relationship, Walt Disney World and Orlando, Florida, have become the world's most popular tourist destination. This title traces the history of this "marriage" and tells the story of Disney's use and abuse of unparalleled governmental powers.

    Trade Review
    "One of the book's greatest strengths is its rich detail about how a notoriously secretive company goes to great lengths to preserve its image as the home of the Magic Kingdom." Alecia Swasy, New York Times "Here is a book that will change the way that you look at the Mouse. Not only does ol' Mickey have fuzzy ears and a cute, squeaky voice, but sharp teeth and claws too." Catherine Collins, co-author of Celebration, U.S.A.: Living in Disney's Brave New World "The most readable book on a planning topic since Joel Garreau's Edge City... a richly textured narrative." Planning Magazine

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