Marketing Mistakes and Successes

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Paperback / softback by Robert F. Hartley , Cindy Claycomb Short Description:

This best-selling casebook, now in its 12th edition, presents a series of real-life scenarios, packed with practical tips, insider insights,... Read more

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Publisher: John Wiley & Sons Inc
Publication Date: 14/02/2014
ISBN13: 9781118078464, 978-1118078464
ISBN10: 1118078462

Number of Pages: 416

Non Fiction , Business, Finance & Law