Description

Book Synopsis

Whether you are already in a marketing job, aspire to having one or want to grow your business, Effective Marketing in easy steps will help you to become a successful marketer.

By keeping it simple, Catriona MacKay has combined her own business experience with established best practice to give you a practical guide to Marketing. Her great marketing tips and advice will help you:

  • Write a successful marketing plan.
  • Avoid making costly mistakes.
  • Encourage good marketing practice at work.
  • Use what you know to make your business grow.
  • Devise effective marketing for today''s market including how to use online resources.

    • Essential for those who want to grasp the key marketing skills without getting bogged down in academic theories. Includes worksheets to get you started.

    Marketing in easy steps

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      A Paperback / softback by Catriona MacKay

      £10.44

      Includes FREE delivery

      RRP £10.99 – you save £0.55 (5%)

      Order before 4pm tomorrow for delivery by Fri 23 Oct 2026.

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        Book details

        Publisher In Easy Steps Limited
        Published 15 July 2011
        ISBN-13 9781840784268
        978-1840784268
        ISBN-10 1840784261

        Description

        Book Synopsis

        Whether you are already in a marketing job, aspire to having one or want to grow your business, Effective Marketing in easy steps will help you to become a successful marketer.

        By keeping it simple, Catriona MacKay has combined her own business experience with established best practice to give you a practical guide to Marketing. Her great marketing tips and advice will help you:

      • Write a successful marketing plan.
      • Avoid making costly mistakes.
      • Encourage good marketing practice at work.
      • Use what you know to make your business grow.
      • Devise effective marketing for today''s market including how to use online resources.

        • Essential for those who want to grasp the key marketing skills without getting bogged down in academic theories. Includes worksheets to get you started.

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