Description
Book SynopsisThe Manual of Digital Museum Planning is a comprehensive guide to digital planning, development, and operations for museum professionals and students of museums studies and arts administration. In the tradition of Lord Cultural Resource's renowned manuals, this book gives practical advice on how digital can enhance and improve all aspects of the museum. With chapters written by experienced professionals working at leading institutions such as the British Museum, the Metropolitan Museum of Art, the Indianapolis Museum of Art, Bristol Culture, the Canadian Museum for Human Rights, and others, The Manual of Digital Museum Planning is an easy-to-understand, step-by-step guide for anyone planning a new museum, a museum expansion, or a new project in the Digital Age. Part 1 explains how digital technologies are transforming museumsand their value proposition Part 2 explores how adopting a user-centric, omnichannel approach creates new relationships between museums and communitiesPart 3 offer
Trade ReviewThe Manual of Digital Museum Planning is an imperative reference point for museum and gallery professionals facing the challenges and opportunities of the digital epoch. The distinguished list of authors, and the breadth of themes the book covers, make it the definitive publication on this brave new world. -- Tom Wilcox, Senior Partner, Counterculture
This fascinating and valuable book shines a light on where museums could and should be heading in the digital age. It points to ways in which the experience of curators, visitors and scholars can all be transformed and, more controversially, how the power of the megabrands that dominate the museum world, and the internet, can be effectively challenged. -- John Newbigin OBE, Chair, Creative England
Table of ContentsList of Figures and Tables Preface Gail Dexter Lord and Barry Lord Introduction Ngaire Blankenberg and Ali Hossaini Section One: A new value proposition for museums in the Digital Age Chapter 1: Discovering a New Kind of Dialogue Chris Michaels Chapter 2: The Omnichannel Museum Ali Hossaini Chapter 3: Making It Personal: Putting data at the heart of your museum Rob Stein Section Two: Transforming the way we relate to our community Chapter 4: Social Media and Audience Development Ngaire Blankenberg Interview with Alex Espinós and Gloria Castellví: Follow Me, Growing Your Twitter Community Chapter 5: Analytics Katie Moffatt Interview with Mark Pajak: A Head for Numbers Chapter 6: Museum Learning in the Digital Age Ngaire Blankenberg Chapter 7: New Frontiers in the Visitor Experience Lisa Wright Interview with Jake Barton: Digital Pen at the Cooper Hewitt Museum Interview with Jessica Doig: Planning New Technologies Section Three: Transforming the way we work Chapter 8: Content for Every Channel Ali Hossaini Chapter 9: The pursuit of efficient relevance: An Enterprise Content Management System Corey Timpson Chapter 10: Digital Collections Management Edward Purvis Interview with Pam Babes: Using Volunteeers for Digitization Projects Chapter 11: Digital Project Management Rachel Clements Walker Interview with Adam Patron: Agile Projects at the Metropolitan Museum of Art Interview with Eileen Wills: Digital Projects in Museums Chapter 12: User Experience Design Marco Mason Section Four: Resilience and Sustainability Chapter 13: Digital and Museum Organization Ngaire Blankenberg Chapter 14: IT Infrastructure Ali Hossaini Interview with Kevin Cunningham: Developing Flexible Infrastructure for the 21st Century Museum Chapter 15: Digital Revenues Ngaire Blankenberg and Ali Hossaini Afterword: Clicks & Bricks Ali Hossaini About the Authors Glossary Bibliography
